Saturday, 13 June 2015

New Research on Human Nature Urges Immediate Universal Affirmation of The Right to Be Creative

“Seven billion ‘locked treasure chests’ are a terrible waste the world can no longer afford, ignore, or condone.” Creativity: Revealing the Truth about Human Nature kick-starts the campaign to reverse the colossal loss and waste of human potential.

Blacksburg, VA, June 12, 2015 - A rare compendium and synthesis of creativity wit and wisdom brings humanity face-to-face with its innermost, but historically overlooked essence. Entitled Creativity: Revealing the Truth about Human Nature, the compendium uncovers “the life-force within every individual that is constantly pressing to be developed and expressed”; “the most valuable human quality”; “the greatest and final aim of human existence” – discoveries that are almost certain to fundamentally impact the way humanity perceives itself, raises children, educates the youth, manages institutions and organizations, governs society, and gives care.

In words that speak to readers personally, deeply, and directly, Creativity: Revealing the Truth about Human Nature demonstrates five vital and universal principles of human life:

First, the inherence of creativity in human nature and, therefore, its species-wide distribution.

Second, the naturalness of creativity: a quality, ability, and “right” that exists by virtue of natural law; a right inherent in the person as “a direct prerogative from the Infinite Will and Consciousness”; a right that is both universal and inalienable, and that therefore cannot be taken away or denied; a right that is not contingent upon tradition, belief, culture, government, or custom.

Third, the centrality of creativity in human life, i.e., its primacy among the forces that drive human behavior and shape people’s lives.

Fourth, actualization of one’s creative potential as the primary goal of life; “the healthiest and highest expression of human nature”; and “the optimal state of being.”

Fifth and finally, inability of most people to reach their creative potential as the root of the global epidemic of meaninglessness, and the resultant social and psychological problems that are ruining the lives and destinies of countless millions of people around the world, traumatizing families and national societies.

Analysis of the compendium of creativity wit and wisdom is brought to bear on three persistent psycho-social, psycho-spiritual issues of critical importance to emotional health and social responsibility:

* What it really means to be human.

* What human life is ultimately about.

* What gives it meaning and enduring significance.

The crux of Revealing the Truth about Human Nature and stated reasons for its writing are two and related: First, to return humanity to the proper understanding of its authentic, inherently creative nature – Homo Creativus. Second, to correct some of the flawed and obsolete self-perceptions that are no longer serving humans and society well – obsolete self-perceptions that, the author asserts, are the cause of most of the world’s difficulties and misery.

Contrary to the usual view, Revealing the Truth about Human Nature portrays genius and creativity as “what we essentially are as humans – qualities everyone possess – but substantially lost.” The primary aim of the book therefore, according to the author, is to kick-start a three-part global campaign to:

Reclaim humanity’s most precious characteristic – creativity.

Close the gap between innate creative capacity and its realization.

Formally recognize and protect mankind’s defining essence – The Right to Be Creative – in existing and future charters of humanity.

Pointedly, the author deplores: “Seven billion ‘locked treasure chests’ – seven billion untapped or barely tapped human potentialities – are a terrible waste the world can no longer afford, ignore, or condone.”

Published and publicly-accessible reviews describe Creativity: Revealing the Truth about Human Nature variously as:
“a truly phenomenal and path-breaking book”
“defines the path to creating a global positive future for generations to come”
“engaging and thought provoking”
“may well help readers to begin the important journey: of ‘Know Thyself’”
“a compelling read … timeless and useful … has a universal appeal … makes us ponder the purpose of our existence”
“throws light on our innermost nature and helps those who are seeking to reach their full potential and give the world their best”
“an excellent read … masterfully illustrates how imagination and creativity drive human evolution and how we can use these as tools to create a better future”
“outstanding book”
“one of the best books I have read!!!”

The E-Book version of Creativity: Revealing the Truth about Human Nature, ISBN 9781622875160, published by First Edition Design Publishing, is available online across e-book reading platforms.

The 428-page print version of Creativity: Revealing the Truth about Human Nature, ISBN 9781622875153, is published by First Edition Design Publishing and distributed worldwide to online booksellers at:*&destination=us&currency=USD&binding=*&isbn=9781622875153&keywords=Creativity&minprice=&maxprice=&mode=advanced&st=sr&ac=qr

Visit the book’s related social media sites: Website, Facebook, Twitter, and LinkedIn:

About the Author
Dr. Efiong Etuk is founding director of the Global Creativity Network, a worldwide community of concerned individuals dedicated to the idea of a world in which everyone can be effective, creative, and successful. Proponent of the “Global Creativity-Consciousness,” “The Right to Be Creative,” “The Age of Creativity,” “Mass Creativity,” and the “Global Creativity ‘Marshall Plan,’” Dr. Etuk speaks and writes extensively on strategies for nurturing and engaging everybody's unique abilities in the Great Work of building a viable and sustainable global civilization that is a befitting tribute to our generation and an enduring legacy to posterity.

For more Information about Revealing the Truth about Human Nature, contact, (540) 953-0685

Dr. Efiong Etuk
Global Creativity Network
403-2 Cedar Hill Drive
Blacksburg, VA 24060

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